Tuesday, September 25, 2012

Evening open on Godthåbsvej

We're now open until 21:00 every day at Godthåbsvej, so you can come by after dinner and have your evening coffee. For those who haven't been to the new location yet, we hope this is your opportunity. Here's a map for you all:

At the same time we've put Torfi's winning signature drink from the Danish Barista Championship on the menu. A concoction of berries in various forms, cold milk foam and espresso, this is not one to miss.

Looking forward to see you in Frederiksberg!

Tuesday, September 18, 2012

God Kaffe - our coffee book

On October 25th we're releasing our coffee book: 

God Kaffe - En grundbog for kaffeelskere. 

A 212 pages Danish book on quality coffee by The Coffee Collective.



A bit of background (to those who care to read it):

A few years ago at a dinner after a board meeting at the collective we were talking about where the average Danish consumer's knowledge of quality coffee were at. If we compared to wine we lacked behind. Most people know about grape varieties, which temperatures to store and serve at and had an idea about the difference in cheap and expensive wine. When it comes to coffee we're not there yet. So we thought about how to change this on a broader scale and came to the conclusion that a book might be the best idea. We looked at the book selection available in Danish and there really wasn't much. Either it's translated books with tons of romantic histories or else they were laden with recipes for biscotties and tiramisu that no-one cares to actually make. And none of them focused on what makes coffee taste great.

So we decided then that we should write a book. We immediately approached one of our good friends and one of the most regular customers, Marie Holm, who is a food writer and book editor. We've know her since the very beginning of our company, when she did a fantastic article on us, that really boosted our confidence. She instantly jumped on the project and helped us shape our thoughts into a real project. Next thing was getting a publicist and it was important for us to have distribution all over Denmark. We don't want this book to only speak to our own customers in Copenhagen. The young and progressive book publisher People's Press didn't hesitate and said yes. And what surprised us most of all, they didn't have any demands. They trusted us 100% to write what we thought would be best.

They even agreed that we would get to work with our dream team for making the book. Maria P is one of the best photographers we know, specializing in food. Together with graphic designer Ann-Britt Balle and the aforementioned Marie Holm, they have made a little unit called Pigerne på Fabrikken, who just so happens to reside above our new roastery on Godthåbsvej. (They were actually the ones who tipped us about the location). The trio have worked on some of the most successful cook books in Denmark in recent years, and for us it meant a great deal to have someone who knows us well and whom we trust to take on this project.

For the past months we've been writing, rewriting, taking photographs, making illustrations and putting it all together. It's been amazing to see the effort and dedication the girls have put into it. We decided to keep it on the low until we were certain this book was actually going to be a reality. But now it's being printed right now and on October 25th you'll be able to buy it in bookshops across Denmark, in coffee shops and of course from us. We hope you like it and are thrilled to share it with you!


Friday, September 14, 2012

New Home Barista Courses

Demand for our home barista courses have certainly increased in the past year. So from now we're hosting courses every second week (in stead of monthly) in the hope we can keep up.

The course is in Danish, last 3 hours and covers all the basic barista techniques, so you'll be able to brew proper espresso at home and steam milk.

You can buy tickets on our webshop.


Monday, September 3, 2012

15.09.2012 L.A.T.

Throwdown!!

On the 15th of september The Coffee Collective at Torvehallerne will play host to yet another night of milk pouring madness.

We’ll start at 19.00 and stop when the winner has been crowned and the beer has been downed.

This time it’s back to basics. Still one-on-one, but the patterns you choose and you snooze you loose.

20 kr. entry fee goes into the pot and the winner takes all.

So get your pouring power on and join us for yet another night of milky goodness!

UPDATE:
Wilfa Denmark has sponsored one of their new impressive manual brewers, the Wilfa SVART, as the first price to the winner! So besides the pool of cash there is now something extra at stake:







Saturday, September 1, 2012

Torvehallerne turns 1

Sunday September 2nd is the birthday of Torvehallerne. One year has passed already (where did all that time go?) and it's only appropriate to celebrate the one and only food market in Copenhagen.

We thought long and hard about what to do for this special day. So we've dragged this old thing out of the closet and into the middle of the square:

The Collective's Roaster

Yes, that's our first roaster. The Probat L12 that we started our journey on back in Kastrup in the early days and since moved into Jægersborggade, later to be replaced by the newer Probatone 12. For the birthday of our coffee shop we'll be roasting in the square between the two halls, to showcase how we roast and give the crowd an insight into the transformation from green bean to roasted.

We hope to see you there!

 
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